The (All To Common) PowerPoint Presentation - Are You Putting The Jury To Sleep?

Everybody knows what a PowerPoint presentation is - right? Both of my daughters were taught the basics of presenting in PowerPoint in 6th grade and were required to use it for science and history projects in high school.

The fact is, I'd say it's safe to assume that almost everyone has seen at least one PowerPoint presentation - former Vice-President Al Gore re-emereged into the public consciousness with his award winning documentary "An Inconvenient Truth"  which is really only a PowerPoint presentation on film.

Now, let's assume you've become quite comfortable with PowerPoint and it's your first line of presentation in your practice.

So...what's the problem?

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Courtroom Technology - Coming of Age in the 21st Century

In the past few years you couldn't have helped but notice that things are changing in the courtroom. In 1996   the public got a glimpse of a (then) state-of -the-art courtroom presentation of the nationally televised trial of  OJ Simpson.  As I recall the only visuals provided were crime scene photos, a few timeoline graphs and several DNA-related drawings. Laptops were at the disposal of the attorneys and Barry Scheck made the most of an overhead projector.

More and more often in todays court an average jury will be made up of a majority of people who are visual learners. That is, they will want, at a deep psychological level, to have information presented to them visually. The majority of the public are quite comfortable getting their information via a "talking head" or through a demonstrative exhibit. 

Most jury psychologists, including Amy Singer, believe that people learn much more through seeing and hearing rather than from hearing alone.  The use of demonstrative evidence usually grabs the jury's attention and often has them sitting at the edge of their seats when things like models and objects are being shown.

Unfortunately, most litigators are auditory learners who prefer to teach orally.

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